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Active Mystery Shopper©
Active Mystery Shopper© is a mystery shopping service. Active Mystery Shopper© is suited for researching services and sales levels and is most useful in the areas of retail, leisure & hospitality, financial/banking, government services or in any area where customers seek to buy goods, services or obtain advice or support.
Want to provide the highest levels of customer service?
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You need to investigate front-line employee service standards |
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Find out how your employees operate in the area of sales |
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Find out how your employees provide information or handle enquiries |
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| You can |
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Check compliance |
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Monitor pricing |
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Monitor product/service quality |
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Examine your locations/outlets |
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| Why do customers leave? |
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69% poor customer service |
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13% poor product quality |
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9% competitive reasons |
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9% Other |
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| Cost |
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| of acquiring new customers Vs.Keeping existing ones happy? |
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Copyright Direction Research Group Ltd., All Rights Reserved, 2005-2011 |
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